George Whitaker

I am a direct, no-nonsense Mindset Coach specialising in using Applied NLP and practical neuroscience to help athletes, corporate executives, and high performers release the ‘internal handbrakes’ keeping them in their own way. My practice is built on complete transparency, a solid background in psychology, and measurable results—stripping away the fluff to deliver precise behavioural change.

I target the root causes of underperformance by using NLP techniques to align your conscious strategy with your deeper, automatic habits. By combining a BSc in Psychology with my formal certifications as an NLP Practitioner and High-Performance Coach, I help clients bypass the 'Insight Trap'—the state of being highly self-aware of a problem but completely unable to change it. We look at where you are right now, clear out the neurological ‘bugs’ causing self-doubt, and set up your mindset so you can seamlessly access your Flow State.

How I Apply NLP in My Practice

While mindset work applies to all areas of life, my NLP-driven sessions are best suited for:

• Performance Under Pressure: Using NLP reframing and anchoring to help athletes and business leaders eliminate state-anxiety, silence the inner critic, and find their flow when stakes are highest.

• Overcoming Self-Sabotage: Breaking the deeply ingrained, automated neurological loops that lead to procrastination, hesitation, and second-guessing at crunch time.

My coaching is a high-intensity, future-focused partnership built for action-oriented people who are ready to stop analysing their past and start engineering their future. As a proud Member of the Association for NLP (ANLP), I operate under strict ethical standards and clinical supervision, working exclusively via online, structured 5-session packages to guarantee deep, lasting transformation.

Client Testimonials

"I was a bit sceptical about mindset coaching, but I felt really stuck and was self-sabotaging my own progress. Working with George was a total gamechanger. He is direct, empathetic, and gave me practical techniques that actually work. I'm finally able to stop being my own worst enemy and starting to win." Janice Davies

"He doesn't just offer 'motivation'—he helps you do the deep work to rewire how you handle stress and setbacks. George creates a space where you feel supported but also challenged to grow. I’m walking away from our sessions feeling lighter, more focused, and truly in control of my mindset." Langford’s Consultancy